Key points
- Free help exists for many people: state programs, Medicare counselors and some nonprofits. Check those before you pay.
- Paid help ranges from a flat fee for one appeal letter to a monthly membership to a lawyer. We found no published typical fee for hired advocates, so ask for the price in writing.
- Ask who does the work, what you must hand over, how your data is used, and what results the service claims and how it measures them.
- We do not recommend any company. No service can promise that an appeal will win.
Try the free options first. If you decide to pay, ask five plain questions before you hand over any documents or money. Paid help can save time, and it can also cost money and share your health information, and no one can promise that an appeal will win.
What this means
Three kinds of help can cost money.
A hired advocate is a person who works your claim for a fee. We did not find a published typical fee, so we do not quote one. One FAIR Health page lists paid private patient advocates and how they charge. Ask each one for the fee in writing.
An artificial intelligence appeal service reads your denial letter and drafts or sends an appeal. Pricing varies. One service we reviewed on 11 November 2026 charged a flat $39.95 plus shipping per appeal, with no success fee, and said the appeal was free for many medications when partners such as drug makers, health systems or provider practices paid. Another sold a monthly membership with paid tiers at $60 and $95 a month as of 11 November 2026, and its free tier left out denial and appeal help. Others we reviewed say they are free to individuals, and one of them reserves the right to charge later. Prices and terms change, so check the current ones.
A lawyer is covered in legal aid and when to hire a lawyer.
Free human help exists too. The Patient Advocate Foundation gives free case management to eligible patients, though it caps new cases each day. Triage Cancer offers free calls with a team described as trained attorneys, though it gives no legal representation. State programs are in where to get free help.
What to do
- Check the free options first (your step). See state consumer advocates and Medicare counseling. If you only need a letter, you can draft one yourself with the appeal letter builder.
- Decide what you want done. A letter? Phone calls? Someone to track deadlines? A lawyer for a hearing? Pick the service for that job.
- Ask who does the work. Is it a person, software, or both? What are their qualifications? Who reads the final letter? Can you read and change it before it goes?
- Ask what you must give them. Documents? Your insurance website login? A signed authorization? Do not hand over a password if a document upload does the job.
- Ask how they use your data. Do they use it to train software? Do they share it or sell it? Do they use advertising trackers? Where is it stored, and can you have it deleted? Read the privacy policy. One service we reviewed had a privacy policy that allowed advertising trackers and said it may use member data with research or commercial partners, while its frequently asked questions page said personal information is not shared or sold. Read the policy, not only the summary.
- Ask what results they claim and how they measure them. The services we reviewed that advertise success rates did not publish how they measure them, and figures sometimes differed between pages of the same site. Ask what counts as a success, how many cases it covers, and over what period.
- Ask what they will do in your name. Many services ask you to sign a form that lets them call or write the plan for you. Know what it covers, how long it lasts and how to cancel it. See acting for someone else.
- Ask about the money. Total cost, when you pay, refunds, what happens if you lose and how to cancel. Ask whether anyone else, such as a drug maker, pays the service.
- Read the terms. One service we reviewed requires individual arbitration and waives class actions. You may be giving up a right to go to court. Ask a legal aid office if you are unsure.
- Keep your deadline. Paying for help does not stop the clock. Check the date on your notice, which controls.
What a service may say, and what to say back
“Our appeals succeed more than eighty percent of the time.” How do you define success, how many cases is that based on, and over what period? Can I see it in writing?
“We just need your insurance login.” Can I upload my denial letter and records instead? What do you do with the login, and how do I revoke it?
“The first appeal is free.” Who pays for it? What do you do with my information in return?
The rule
A plan’s claims procedure must allow an authorized representative to act on behalf of a claimant in pursuing a benefit claim or appeal. See Code of Federal Regulations (CFR), title 29, section 2560.503-1(b)(4).
Plans often want their own form, so ask the plan before you sign someone else’s.
Watch for
- Promises. No honest service can say an appeal will succeed.
- Free is not free of cost. A free service may be paid by someone else, or may use your data.
- Letters are only part of an appeal. What happens after the letter is sent, and who tracks the next deadline, is often the part left out. Ask.
- Hospital bills have other routes. A bill may also be lowered through hospital financial assistance.
What next
- Is it worth appealing?: a plain look at the effort and the odds.
- Legal aid and when to hire a lawyer: the other half of this decision.
- Decide whether to pay for help: all the pages on this topic.
Sources
- 29 CFR 2560.503-1, claims procedure
- PAF Case Management
- Legal and Financial Navigation Program
- Claimable, pricing, how it works and privacy policy
- Sheer Health, membership tiers and terms
- Counterforce Health, appeal letter generator and terms
- AppealArmor, appeal letter tool and privacy policy
- Help with insurance issues